Beautiful feminine forms, bold classic prints and new age lines – Cameo hit the runway at Mercedes Benz Fashion Week and they definitely left an impression! With influential fashion bloggers and models in a social media frenzy over the label’s performance, there is no stopping these guys and their killer designs.
Tahitian Michel Bourez has claimed the win at the Drug Aware Margaret River Pro, stop number 2 on the Samsung Galaxy ASP World Championship Tour (WCT). Bourez blitzed his way through all heats, tearing apart the right hand open faces at Margaret River’s Main Break and eliminating some of the sport’s biggest names. This is the Tahitians first WCT event win, and his emotions continue to run high coming into the next stop at Bells Beach, scheduled to start tomorrow.
Michel Bourez beats Josh Kerr and claims victory at Margaret River – Photo by ASP
The Final Day of competition saw overcast skies and the remaining competitors face off in 3-5 foot conditions at Margaret’s Main Break. The day was scheduled to hold the Quarter Finals, Semi Finals and Finals, with a winner crowned by the end of the day. Spectators observed from the beach and online viewers tuned in from all over the world to watch once again, a great day of surfing with many standout performances all across the board.
Quarter Final 1 was first in the water, seeing Aussie Bede Durbidge face off against the in form Jordy Smith. Though Smith has been pleasing audiences with his explosive surfing over the past week, it was Durbidge who managed to overpower the South African and take the win with a 15.30, to Smith’s 14.00. This saw Bede advance and Smith get knocked out. “Jordy and I surf very similar. We both try to use our power and our big frames” said Bede. “I know I can still do it, and it’s good to be winning heats. I just want to keep going now.” Although not overwhelmed by the result, Jordy seemed content after having such a bad result on the Gold Coast a few weeks earlier.
Quarter Final 2 followed and saw danger man Gabriel Medina versus air fanatic Josh Kerr. Kerr has a lot of experience in the South-West corner of Western Australia and Medina is leading the rankings, which when combined create a great heat of surfing. The crowds watched on in anguish as the two went head to head. It was Kerr who would get the result needed to advance, knocking out current world number 1 Gabriel Medina and advancing to the next round.
11 time World Champion Kelly Slater met Joel Parkinson in Quarter Final 3. Both have had a great deal of experience surfing in these cold waters and it was evident in this heat. Slater struck first with a rapid display of manoeuvres on the right hander. Parko answered well with an array of scores, but came 0.10 shy of taking the win, a devastating upset. “I like surfing against Joel,” Kelly said. “It’s fun. I don’t go out there having to wonder what he’s going to do. I always feel like Joel’s going to put in a good heat, and that forces me to just have to surf better.” Quarter 4 saw event winner Michel Bourez face off with American Nat Young. Young struggled with the choice of equipment changing boards twice, leaving the door open for Hurley team mate Bourez to take the win and advance to the Semi Finals.
Semi Final 1 was an all Aussie affair, with Bede Durbidge coming up against Josh Kerr. Both competitors were hungry and traded first and second positions throughout the entire heat. Kerr detonated first with a show of scores, a 5.50 and an 8.83. Bede however, was not intimidated, locking in a 7.07 and a 7.80. These scores were eventually deemed as not good enough, as Josh Kerr managed to scrape into one last final wave and secure his name in the Final of the Drug Aware Margaret River Pro for the second year in a row.
Josh Kerr flying high in Semi Final 1 – Photo by ASP
Semi Final 2 was a match up of the great Kelly Slater and Tahitian power surfer Michel Bourez. Whoever would win this heat would face Josh Kerr in the Final and have a shot at winning the entire event. Bourez almost struggled to find his rhythm as Slater locked in some valuable scores through a display of controlled, powerful turns. It was the dying minutes yet again which then saw retaliation, with Michel smashing the open faces and scoring a 9.37, the highest score of the day. This wave was a key component, and pushed Bourez into the Final of the competition, meeting Josh Kerr and eliminating Slater completely. “I didn’t underestimate Michel before the heat because I know this is a wave that really suits his style.” said Slater. “You’d think he’d be a good tube rider, but his best results have come in turns.”
So there it was, Australian aerial master Josh Kerr battling against Tahitian power surfer Michel Bourez, in an all-in Final with both hoping to be crowned winner and take home their first WCT career win. Though many had great anticipation for the final to be held at the infamous right hand slab ‘The Box’, Margaret’s Main Break would be the wave to present victory, providing much better conditions. Bourez was given the option of postponing the heat for 30 minutes time for a well-deserved rest period, a decision he declined due to worries about the strengthening onshore winds. Kerr is known for his skills in onshore, messy conditions and this was a door Michel Bourez did not want to open. As said, both competitors have never won a WCT event, and this heat would determine and give name to ‘the best guy to have never’ title.
The pair took to the water, with Margaret Rivers Main Break continuing to produce a great 3-5 foot of swell, a perfect playground for competition. After a long, uneventful few minutes, Michel Bourez opened the scoreboard with two consecutive waves scoring a 6.33 and a 7.57, pleasing judges and all spectators. Kerr fired back, attacking the right handers with full force and completing several big turns, also wowing onlookers as the battle continued. Kerr’s scores were evidently not enough, as Bourez continued to build his campaign with an 8.33 through his attacking forehand surfing. The siren sounded and the results were written, Tahitian Michel Bourez had just won the 2014 Drug Aware Margaret River Pro and his first ASP WCT career win. “It’s such a good feeling to win, it’s a dream come true. Making the Final here and surfing against such an amazing person was wonderful,” said Michel Bourez. “It’s a long year and there are still nine contests to go so I need to focus on the next one and relax. I can’t wait for Bells now, I have always liked that wave.”
Michel Bourez during the Final of the Drug Aware Margaret River Pro – Photo by ASP
Kerr was undoubtedly upset and disappointed with this result, coming so close to a win at Margaret River two years in a row, particularly with this year being on WCT status. “It was a rough heat but I wanted to put a show on for everyone. It hurt last year getting runner up and it hurts even more this year”, said Kerr. “I made a few errors at the start of the heat by falling on the inside and I definitely didn’t choose the right waves” he continued. “I’m happy we have a WCT event here and it was great to surf at The Box. I’m going to take the year event by event and I’m excited to move on to the next one.”. Though coming runner up at the event two years in a row, Josh Kerr still did not go home completely empty handed, winning the Go Pro Challenge (a sub event) and a sweet $10,000 in cash.
Josh Kerr congratulating Michel Bourez on the win – photo by ASP
Stop number 3 on the Samsung Galaxy ASP World Championship Tour is scheduled to start tomorrow at Bells Beach, Victoria. The forecast is looking promising as the World’s best 34 men and 17 women surfers travel back across country to compete in the last competition in Australian waters for 2014. At this stage, the World Title is still up for grabs for any of the competitors, which in turn will drive all harder, pushing their own limits of performance. The top contenders at this stage include World Number 1 Gabriel Medina, Joel Parkinson, Josh Kerr and Kelly Slater, with Michel Bourez also becoming an immediate threat thanks to this great result in Margaret River.
Surfstitch congratulate Michel Bourez on the victory at the Drug Aware Margaret River Pro, and all the other surfers on their amazing efforts. Stay tuned for all the latest news and results from the ASP World Tour and for all the action from day 1 of the Rip Curl Pro Bells Beach here on the SurfStitch blog or on the ASP official website http://www.aspworldtour.com/
Just when you thought they couldn’t get any quirkier, then came the Converse Platform Plus. It’s the ultimate sports luxe boot, their original Chuck Taylor shoe only with a secret built in heel. Added height, unique shape and a cool addition to your Converse collection, the Platform Plus won’t last long.
Pair with jeans and a tee or even with a t-shirt dress for a fresh look to your cooler weather wardrobe! PS: if you thought they couldn’t get any cooler, each colour has an epic sole and insole in crazy, bright paint-spattered colours. Enjoy!
The drop crotch trend is either one you’ll love or hate. Drop crotch pants for the ladies has been around since last Winter however this season we are seeing a big floral and print injection as well as some super slouchy track pants.
I am heading overseas in June and I have already planned the perfect travelling outfit for the plane. These comfy drop crotch trackies look great but are so comfortable.
There is absolutely no shame in admitting it: it is officially cardigan weather! Cooler than the knitted jumper and more suited to the indoors than the parka jacket, the cardigan is the perfect piece to throw over your outfit on a cooler day (whether or not it was your Nan’s favourite!).
Check out some of our inspiration and shop our favourites.
Imagery from fabfashionideas, womenfashiongalaxy, cleverlyyours and others unknown.
Hawaiian Carissa Moore has defended her event title, facing off with Tyler Wright in the final day of Women’s competition at the 2014 Drug Aware Margaret River Pro. Moore and Wright would battle it out in powerful 4-6 foot conditions at the Margaret River Main Break, keeping spectators, including thousands of online viewers, on the edge of their seats.
Carissa Moore wins the Drug Aware Margaret River Pro for 2014 – Photo by ASP
ASP Head Judge Rich Porta detailed, “We’re looking for power, we’re looking for unique lines and of course innovation where opportunity presents itself.”. This was the morning announcement as conditions were checked for competition, and the women certainly did not disappoint. The day saw many amazing heats go down, with some exciting and surprising results. Semi Final 1 saw 5 times ASP World Champion Stephanie Gilmore face off with Carissa Moore. This only ended in disappointment for Gilmore as the Hawaiian threw out a display of forehand manoeuvres, securing both a 7.50 and an 8.33. Though it was close, Stephanie was unable to regather first place as the heat finished with Moore scoring 15.83 to Gilmore’s 12.67, knocking the World Champ from the competition.
Carissa Moore in Semi Final 1 – Photo by ASP
Semi Final 2 was a battle between the Aussies with Tyler Wright facing off with Sally Fitzgibbons. The vibe from the beach was very enthusiastic, as Sally got out to an early lead, tearing apart the open right handers of Margaret’s Main Break. Her performance however was not strong enough for Tyler Wright, who destroyed sections with an amazing display of powerful surfing. The heat concluded with Tyler scoring 15.83, to Fitzgibbons 12.67, eliminating Sally from competition. This now saw Wright, like Carissa Moore, advance to their first Final of the year and also an exact rematch from the 2013 event where the two had previously met.
As the wind picked up, Wright opened the Final on the grinding right hander with a mid-range score, acquiring first points on the board. Carissa fought back conversely with an explosive display of forehand turns, impressing judges and resulting in a 7.50. Both Wright and Moore were trading first and second positions for some time throughout the heat, before Wright secured an 8.00 to regain the lead. It was the final few minutes, however which would decide the winner of competition. An exchange of waves saw Carissa gain a 6.87 to Wrights 6.10, then an immediate back up with highest score of the heat, an 8.23. This ensured victory for the Hawaiian and saw her take home her second consecutive Margaret River Pro Title. “It’s a very challenging wave here at Margaret River and I’m constantly learning so I’m thankful to be able to win here again. I love this place and I love Western Australia”, said Carissa. “It feels good to be up there at the top of the rankings with Stephanie and I can’t wait to see how the rest of the events unfold.”.
1st Place Carissa Moore (left), with runner up Tyler Wright – Photo ASP
Many may have thought this same result 2 years in a row would cause an upset between the two finalists, though this is not the case. “Carissa just nailed it, she’s so strong and she’s the coolest human.”, said Tyler. This year sees 10 events on the women’s World Tour, the most ever held. Bells Beach is the third and next stop of the 2014 Samsung Galaxy ASP Women’s World Championship Tour, with all the competitors hungry for a win as they have another chance to prove themselves to each other and to the world. We here at SurfStitch congratulate Carissa Moore on her win, and all the other female competitors on their efforts. Stay tuned for the latest action from the men’s competition, as we wait to see who will be crowned champion in the next coming days.
The newest addition to the SurfStitch brand family is high quality leather goods label, The Horse. With clean, sophisticated design and a passion for all things leather, our new range of unisex watches to hit the site from The Horse are the perfect addition to your collection.
Shop the range on SurfStitch
Talulah pieces are instantly recognisable by their feminine and floral feel and classic silhouettes.
Worn by some of my favourite Australian ladies Megan Gale, Rebecca Judd, Jennifer Hawkins and Carrie Bickmore.
Kelli Wharton’s timeless designs evoke sunny days at the races or late afternoon cocktail parties. Whatever the occasion you are sure to stand out wearing a Talulah maxi dress or classic cap sleeved after dark dress.
Check out some of our Buyer’s Stussy hero pieces from our Winter campaign shoot.
After all the confusion over the past few days regarding the biggest news in surfing, Kelly Slater has officially confirmed the split from Quiksilver and put the rumours to rest of any sick April Fool’s joke. I mean seriously, what a day to drop the news, right? Slater gave confirmation after his Round 1 heat yesterday at the Drug Aware Margaret River Pro, where Pete Mel held an emotional interview with the world’s greatest ever surfer. It was the first time Kelly had the chance to open up and speak to audiences directly, instead of the heartfelt social media posts so many had read only a few days earlier. Although emotional, Kelly stayed calm and collected and went into further detail of the departure from Quiksilver, almost making everything to do with the ASP event behind him feel irrelevant as the world listened on.
“It’s been a long time planning. Not necessarily to leave Quik, but just the way things worked out. That’s just business sometimes.” opened Slater. There have been all sorts of rumours spread around the internet the last few days, some focusing on the situation in a negative manner, suggesting ideas that “Kelly was fired!’ or ‘Quiksilver are broke!’
These ideas may have spread due to Quiksilver gaining a new CEO around a year ago, who was determined to get the number back up and try change the direction of the brand. The CEO, Andy Mooney, told ASB Magazine a month ago that, “I think we need to be selective in the athletes that we develop marketing programs around… For me great brands are the cumulative effect of great products… so my focus has been on the product side of this business…then focusing more on aligning our athletes around product marketing, as opposed to lifestyle per se.”.
Slater continued on, ensuring fans that ‘It’s all good feelings and everybody’s been real supportive of me, and they understand it.” The 11 time World Champion seemed upset, yet excited about the changes in life and the new door that is opening for him. At 42, and dominating the surf scene for over the past 20 years, Kelly is ready to break out and follow other dreams and collaborations, which this new opportunity will provide.
Kelly Slater’s touching and informative interview yesterday with Pete Mel – Photo by ASP
“There’s nothing bad involved with it. Just certain circumstances happened that wouldn’t allow for two things to be in the one area. I’m really excited and happy for this future opportunity”, he continued. As the rumours suggested, Kelly has started new business relationships with multinational company Kering, who are responsible for Gucci, Balenciaga and other high end brands. Kering also own sport brands Puma and Volcom, and this is thought to be the source of where these new negotiations and ideas came into play. Volcom was founded and is still run by ex Quiksilver employee Richard Woolcott, whom has kept a close relationship with Slater over all these years and is said to be one of the ‘key individuals’ Kelly thanked through his online post.
The gratitude and warm feelings Kelly felt for Quiksilver was strongly evident as he continued explaining the details of these new major decisions. “They’ve really given me most of what I have in my life, in terms of opportunities and a lot of my friendships.’ He also made it clear that ‘things change, though feelings and your relationships with people don’t have to.”
The interview concluded with the official confirmation and why he had decided on April Fool’s Day to tell the world the important news. It turns out it was all a big coincidence, all to do with the end date of a contract and how the issue had to be addressed before he was seen with no sponsor stickers during the 2014 Drug Aware Margaret River Pro. said Slater. “My contract was signed April 1, five years ago, and that’s why it ran out on that day. I wasn’t trying to mess with anybody. It just was the way it was. And I was gonna surf this contest without logos, so that’s why we had to talk about it.”
Slater before his Round 1 Heat yesterday, stickerless for the first time in almost 24 years – Photo by ASP
It’s been an emotional rollercoaster for everyone the last few days, though no one has felt the ride more than Kelly himself. All we can do now is sit back and watch Slater’s newfound opportunity unfold; no doubt whatever he puts his mind to it will be extremely impressive. The prospects are limitless with what he wants to do, combining clean living, responsibility and style. We here at SurfStitch wish Kelly the very best for his future endeavours and are all excited to see what concepts he has in store. To see the interview yourself, watch direct from the ASP World Tour Website and click here.